Join us for a day of design as direct action! Sign up to work individually or as a team to develop a logo and one-page style guide over the course of 4 hours and have your work evaluated by judges from Instrument, OMFGCO, and W+K.
Our organization: Portland in Color
How do you visually represent an organization working to disrupt the homogeneity of representation in “the whitest city in America”? Join us as we work together to answer this question by creating a logo in a day for Portland in Color!
You can also attend Portland in Color's DWP Panel "Redesigning the Narrative" on April 10th.
Nishat Akhtar, Instrument
Alicia Buford, Instrument
Lea Loo, OMFGCO
Erika Nathanielsz, PSU
Nagini Reddy, W+K
11:30am–6:00pm // Judging and celebration begins at 4:30
Judges: TBA We will announce our tournament judges by March 15th, 2019.
11:30 – 12:30 pm: Participants arrive and set up.
12:00 pm: The tournament begins.
1pm-3pm: Critiques and collaboration.
4:00 pm: Tournament work session wraps.
4:30 pm: Event opens to the public for live judging, voting and celebration! Judges will select three finalists, and attendees vote in real time for the People's Choice award.
5:00 pm: Finalist directions are presented to the organization, and the organization chooses a new logo in real time.
6:00 pm: Organization's new logo and competition winner are announced.
At the end of the Design Equity Tournament, a non-profit organization receives the work created that day, which they can either put into immediate action or use as a starting point to empower their organization. After the tournament, Visible HQ connects the organization with a volunteer creative team to engage in more comprehensive creative processes as needed.
This event is part of Design4Good, a track of events for Design Week Portland created by a committee of design and nonprofit creatives working to bridge a critical gap between nonprofits doing great work, and creative agencies with the know-how and resources to help them more effectively share their work with the world. We believe in the power of great design, and we care deeply about the hard work nonprofits do to make lives better. If we can make great design more accessible to nonprofits, we think we’ll all be better for it.